In recognition of the important role that
Asia plays in the operation’s global strategy, it was announced this week that
John Jeffs would become Eliza Park’s Asia representative, commencing 1 October.
The former racecourse manager at Sydney’s
two leading racetracks, Randwick and Rosehill, and – for a number of years –
managing course activities in Hong Kong, John has also played a pivotal role
for both Eliza Park and Tyreel Stud at major sales.
“We’re very excited about the appointment
and it’s a step forward for Eliza Park in the region,” Eliza Park CEO Cameron
Croucher enthused. “JJ is at the front line for us at sales and, during his
time as the ‘meet and greet’, he’s liaised with the buyers of many million
dollar horses.
“Importantly though, JJ is widely known
throughout South East Asia and Australasia and, for that matter, there’s very
few industry people he doesn’t say g’day to.
“JJ will be based in Australia – and of
course remain as our front man at sales – but will regularly visit Hong Kong,
Singapore and Macau … and assist with the expansion into mainland China.
“JJ, naturally, will have the support of
our burgeoning racing division which has built up a reputation with Asian
clients through the export of ready to run horses and via our breaking in and
pre-training facilities.
“In such a competitive marketplace, liaison
with Asia requires a person with credibility and professionalism – on that
score, John Jeffs fits the bill perfectly.”
John Jeffs can be contacted on 0407 463
626.
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